Customer Contact

The Auto Point program utilizes a variety of methods to reach your dealership's target audience, from the showroom to the service department. Our experience shows that a combination of these contact methods, in a unified effort, will produce the best response.

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Email

Format and content are critical for successful and effective email communications. We manage the entire process with your direction, from concept to delivery. With the ability to create everything from static emails to survey and video emails, Auto Point has the experience to get your message noticed.

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Personal Web Pages

Give each customer a personal web page allowing them to manage their vehicle via the Internet. Each customized page features:

  • Vehicle service history
  • Exclusive web discounts and offers
  • Links to your dealership site
  • Other helpful/popular links you define

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Print

Our team of marketing professionals will help you design, produce and mail effective printed marketing materials. With variable data printing, we can customize images and information for each customer, which is proven to increase response rates tenfold.

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Voice

Voice mail marketing is extremely cost effective and allows you to reach every customer in minutes. We will create and produce automated phone calls that are professionally recorded for a specific campaign or dealership event.

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Text

Reach your customers instantly with personalized SMS/text messaging. Our cutting-edge program will allow you to send consistent updates, exclusive offers and other information from your dealership directly to your customer's mobile devices.

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Loyalty Program

Auto Point creates unique customer loyalty programs that require no effort from the dealer. All information required to manage the loyalty program is extracted from your DMS. We provide a complete solution for point accumulation, loyalty cards, and a program that integrates with personalized web pages.

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